Wednesday, May 28, 2014

Disney Price Hike

If you were planning to take a trip to the Magic Kingdom this summer you may want to take another look at your budget. As of May 18th, Disneyland has raised its ticket prices and annual pass prices. That's right, it is now even more expensive to spend a day with Mickey Mouse and friends.

If you are over 10 years old you will pay $96.00 for admission. Part of me feels like a $2.00 price hike is not that bad. But then I looked into the history of Disneyland admission. In 1982 Disneyland got rid of the ride ticket system and went to a general admission for $12.00 a ticket. So in 32 years the price has increased by 183%.

Let's think about what this increase means to Disneyland and it's profits. About 16 million people visit the park in a year. So with a $2.00 increase in tickets, Disneyland is making an additional $32 million a year. Woah!

A lot of people have been complaining and are genuinely upset about this rate increase. The increase is not a really big shock, Disneyland had been increasing its rates annually for a while now. People complained that they were spending even more money to wait in super long lines. (Rumor has it there is a 4 hour wait to see the Frozen Princesses!). Those long lines mean that the high price for a day at Disneyland is not stopping tens of thousands of people from visiting everyday.


Are you upset about the price increases? 
Will this stop you from visiting Disneyland? 

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